A well-designed, easy-to-navigate website is useless if no one can find it. If your company is going to succeed in the web economy, optimizing your site for search engine visibility is essential. In this book, four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniqu[Read More]

In this smooth, carefully paced course, a leading Perl trainer teaches you to program in the language that threatens to make C, sed, awk, and the Unix shell obsolete for many tasks. This book is the "official" guide for both formal (classroom) and informal learning. It is fully accessible to the novice programmer.

The perennial bestseller returns with new details for using the latest tools and techniques available with JavaScript JavaScript is the definitive language for making the Web a dynamic, rich, interactive medium. This guide to JavaScript builds on the success of previous editions and introduces you to many new advances in JavaScript development. [Read More]

Is Ajax a new technology, or the same old stuff web developers have been using for years? Both, actually. This book demonstrates not only how tried-and-true web standards make Ajax possible, but how these older technologies allow you to give sites a decidedly modern Web 2.0 feel. Ajax: The Definitive Guide explains how to use standards like JavaS[Read More]

You're not alone. At any given moment, somewhere in the world someone struggles with the same software design problems you have. You know you don't want to reinvent the wheel (or worse, a flat tire), so you look to Design Patterns--the lessons learned by those who've faced the same problems. With Design Patterns, you get to take advantage of th[Read More]

In Detail This title will take you through the ins and outs of creating sophisticated professional themes for the WordPress personal publishing platform. It will walk you through clear, step-by-step instructions to build a custom WordPress theme. From development tools and setting up your WordPress sandbox, through design tips and suggestions, to [Read More]

Most programming languages contain good and bad parts, but JavaScript has more than its share of the bad, having been developed and released in a hurry before it could be refined. This authoritative book scrapes away these bad features to reveal a subset of JavaScript that's more reliable, readable, and maintainable than the language as a whole-a s[Read More]

Theme design can be approached from two angles. The first is simplicity; sometimes it suits the client and/or the site to go as bare-bones as possible. In that case, it's quick and easy to take a very basic, pre-made theme and modify it. The second is "Unique and Beautiful". Occasionally, the site's theme needs to be created from scratch so that ev[Read More]

In Chapter 6 of Information Architecture for the World Wide Web, the authors discuss the details of good search-engine design. In a bitingly humorous segment, they analyze a Web site's search-page results: "Let's say you're interested in knowing what the New Jersey sales tax is.... So you go to the State of New Jersey web site and search [Read More]

jQuery simplifies building rich, interactive web frontends. Getting started with this JavaScript library is easy, but it can take years to fully realize its breadth and depth; this cookbook shortens the learning curve considerably. With these recipes, you'll learn patterns and practices from 19 leading developers who use jQuery for everything from [Read More]